FAQ

 

+ What is copywriting?

Great question! I'm glad you asked! Because the nuts and bolts of copywriting can be a little confusing, I wrote a blog on it to help explain better. You can find it here.

+ Why should I use a copywriter?

Copywriters are experts at grammar usage, sentence structure and tone of voice. Beyond that, a good copywriter works to understand your business and create customer-centered content around your business and your ideal client’s needs and wants.

+ How do you write copy that really sounds like me and speaks to my ideal clients?

As a copywriter, I work to really understand you and/or your business. In the initial stages of the process I send over a questionnaire that really gives me insight into why you do what you do and the purpose that your business fulfills.

I pay close attention to the language you use when talking about your business and what triggers certain emotions. It’s this kind of empathetic approach that gives me the tools I need to write copy or create content that really sounds like you and resonates with your target audience.

+ Who are your copywriting services for?

My copywriting services are for those of you who have done your research and understand what copywriting is and why it’s important. You understand your business goals and what the message is that you’re trying to get across. If that sounds like you, let’s get a consultation on the calendar!

+ Do you offer refunds?

Given the nature of my work, the time taken and the process we go through, I am unable to offer refunds. However, because we’re in constant communication through each stage of the project, you play a big part in the project and we will consult constantly to make sure what I’m creating is consistent with your expectations.

+ Do you offer payment plans?

No, I don’t offer any kind of payment plan. However, I typically ask for 50% up front and the remaining 50% at the completion of your project. The exceptions are my consulting packages, which are billed in total, and the marketing retainers which are billed monthly.

+ How long is the process?

Branding packages are typically a 2-3 month process. Web content creation & strategy packages are typically 1-2 months Social media/digital marketing packages are ongoing and billed on a monthly retainer for a minimum of 6 months. All consulting packages are determined on a per-project basis and are based off of your goals.

+ How does this work if I'm already working with a web designer or if I'm designing the site myself?

Because all work is delivered via Google Drive, none of it will interfere with the work you or your web designer is doing. If significant work has already been done on your website, I’ll look it over as I’m writing to ensure everything I’m putting together fits and flows nicely.

+ When should you hire a professional copywriter?

Great question! Check out my latest blog for 6 ways to know when it's time to hire a professional copywriter.